Clarify your brand themes and the topic hooks that get clicked, booked, and said yes to.
$109 CAD · approx. $77 USD · Instant access
Most people lead with who they are. That's not what gets the yes.
Whether you're pitching a podcast, applying to speak at a summit, reaching out to media, or creating content for your own audience — the thing that makes people stop and pay attention isn't your bio or your credentials.
It's the topic. What you're there to say. What someone will walk away with because they clicked, listened, or said yes to you.
- Without clear themes, your content feels scattered and hard to sustain
- Without compelling topic hooks, pitches get ignored — no matter how qualified you are
- Without both, visibility feels harder than it should be
Get clear on what you want to be known for — and how to say it.
Visibility Themes & Topics walks you through a focused process to define the themes at the core of your work and turn them into specific, compelling topic hooks that work across every format.
You'll walk away with:
- 3–5 clear brand themes you want to be known for
- 5–10 specific topic hooks built from those themes
- Topics that work for content you create and opportunities you pitch
- A visibility roster you can use across podcasts, summits, media, speaking, and more
When your themes are clear, every piece of content becomes a decision, not a struggle. When your topics are sharp, the people booking you can immediately see the value — and the yes comes faster.
What's inside
Video Lesson
Walk through the process before you begin — so you know exactly how to use the tool and what to expect from each step.
Step-by-Step Workbook
Guided prompts, topic formulas, and before/after examples to take you from idea to pitch-ready. Where the real work happens.
AI Topic Generator
A custom AI tool built for this exact process. Use it to refine your topics, get unstuck, or work through the whole thing conversationally.
$109 CAD · approx. $77 USD · Instant access
This is for you if…
- You have a lot to say but struggle to organize it into clear, consistent themes
- You know your expertise deeply but can't quite put it into words that land
- Your content feels scattered because you're not sure what you're really known for
- You've been told to pitch podcasts or speak at summits but haven't nailed your angle yet
- You want topics that work for the content you create and the opportunities you pitch
- You're ready to stop leading with who you are and start leading with what you offer
This isn't for you if you're still unclear on your brand at a deeper level — who you are, what you stand for, and how your work connects. That foundation needs to come first. If that's where you are, the Superfan Attraction™ Academy may be the better next step.
This isn't a course. It's a focused process.
Three steps. A workbook, an AI tool, and a video to guide you through.
Clarify Your Expertise & Audience
Identify what you know deeply, the problems you solve, and the people you most want to reach — so your themes are grounded in something real.
Define Your Brand Themes
The 3–5 ideas you want to be known for — across your content, your pitches, and your brand — so everything you create and pitch stays consistent.
Turn Themes Into Topic Hooks
Refine your themes into specific, compelling topic hooks — ready to guide your content calendar or send in a pitch the moment you're done.
Use the workbook, the AI tool, or both to move from scattered ideas to a clear visibility roster. The video lesson is there if you want a quick overview before you begin.
Stop guessing what to say. Start showing up with clarity.
Visibility Themes & Topics gives you the video, the workbook, and the AI tool to walk away with brand themes and topic hooks that are specific, compelling, and completely yours.
Instant access · No ongoing fees
If this resonates, I'd love to support you. — Diane
I've spent over 30 years in arts and entertainment — the last 20 as a publicist helping creatives articulate their value, own their story, and attract aligned opportunities.
I've been on both sides of the pitch: as the publicist crafting them for clients, and as a guest learning firsthand what makes a host, organizer, or editor say yes. That experience is baked into every part of this tool.
Through my Superfan Attraction™ Method, I help multi-passionate creatives build magnetic personal brands — starting with identity, not strategy.
Inner Work · Branding · Visibility · In That Order